American Marketing Association - Austin Chapter: Connect. Share. Lead.
By Rene Falcon, Student Member, Austin AMA The February luncheon, hosted by the Austin AMA Power Luncheon Series, was a great and informative success. Our guest speaker, Gerardo A. Dada, who is head of product marketing at Rackspace Hosting spoke about the importance of striving for the “premium position” in you market. Mr. Dada discussed [...]
In January, Austin AMA joined marketing association chapters from across the state (and even few beyond Texas) at a mid-year retreat in Dallas.
Leo Olebe, Director of Marketing for BioWare, and our featured speaker for the November AMA Power Luncheon, shares his thoughts on marketing the Star Wars game “Star Wars: The Old Republic,” loving his job, his marketing philosophy, and career advice for aspiring marketers.
The tangible difference that marketing automation software made in my marketing theory, practices and ultimately career, left me with a desire to tell others about the impact it makes on sales, marketing and the bottom line.
By Dr. Liz Alexander
What do you make of this? A LinkedIn group member recently posted a comment saying that she’d been severely reprimanded by a friend for writing a three-star Amazon book review.
I am part of a team that helps San Antonio businesses appear correctly on Google Maps, and help them claim their places listing. After they have claimed their listing, I show them how to use the Custom Analytics Dashboard to grow their business.
Check out this exclusive video interview with Allison Deew, Dell’s Executive Director for Social Media, Community and Insights, granted to the Austin AMA. Thanks to Nelson Frlores at ProductionFor for making this video possible.
I am involved in assisting companies in Mexico expand globally. The International Business Development program was started and is operated by the Ministry of Economy in Mexico.
There only two things our clients want: to keep their bosses and clients happy. As marketers, everything we do should illustrate our company’s ability to do these two things.
“My clients sell things like two-sided polypropylene film, stainless steel coils and ridge ventilation solutions. Know anyone on Facebook looking for this stuff? Probably not.”
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