Join us for our monthly Power Hours designed to keep you up-to-date with marketing trends from some of Central Texas' thought leaders in the marketing industry.
As SXSW season rolls in, Austin buzzes with bustling tourists and escalating hotel prices, providing a unique opportunity for Central Texas marketers to explore the world of experiential marketing events.
American Marketing Association (AMA) of Austin welcomes you to Stand Out with a Crowd: An Inside Look into Experiential Marketing, a captivating hour-long event where we'll dive deep into some of the most innovative and engaging experiential marketing showcases from the world's most creative marketers.
In this lively discussion, we'll reflect on outstanding campaigns from past SXSW festivals while also delving into the standout highlights from this year's event. Open your mind, engage in conversation, and expand your creative boundaries as we dissect these marketing highlights and learn what made them so effective.
Don't miss out on this opportunity to elevate your marketing approach and stand out amongst your peers! Join us at the AMA Austin event to discover the secrets behind successful experiential marketing campaigns and gain valuable insight from the industry's best. See you there!
$20 (Active AMA Austin members)
$40 (Non-AMA Members)
Jonathan Jow is a dedicated professional who has been blessed to work with some amazing companies in the marketing and technology space for over 20 years, along with more than 15 years of involvement in the events industry. Prior to joining the events industry, Jonathan worked in technology consulting as well as investment banking. With a focus on creativity and a passion for bringing people together, Jonathan has had the privilege of contributing to integrated marketing & event marketing campaigns that have touched millions of people and driven hundreds of millions of dollars of revenue.
Over the years, Jonathan has had the opportunity to work with various brands, aiding them in their growth through customer-centric experiences that aimed to leave a positive impact. Even amidst challenging times like the pandemic, he strived to adapt and find innovative ways to connect with audiences, ensuring memorable experiences that resonated with customers.
Within the events industry, Jonathan deeply appreciates the art of crafting unforgettable experiences that cater to different audiences. Whether organizing large-scale corporate gatherings or intimate brand activations, he has always sought to bring a touch of creativity, innovation, and strategic thinking to each occasion.
Apart from his professional endeavors, Jonathan takes pleasure in mentoring and supporting fellow professionals in their journeys. Through contributions to industry publications, he seeks to share valuable insights and trends, hoping to inspire growth and progress within the marketing and events community.
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Co-Founder, Club Ichi
Liz Lathan, CMP, is the co-founder of Club Ichi, a community for B2B Event Marketers, and The Community Factory, helping companies create community at their events and keep them going all year long. With 20+ years in event marketing for corporations, associations, and agencies, Liz has seen her fair share of event horror and success stories!
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Founding & Executive Director, Founder Institute Texas
Martín Martinez is the Entrepreneur in Residence for the Founder Institute, the world’s most proven network to turn ideas into fundable startups, and startups into global businesses, helping over 6,500 companies across 6 continents build businesses since 2009.
He is the Host and Producer of the online show Global Startup Report and the FounderX Conference Series, featuring the top Founder Institute Alumni, Mentors, Investors, and Leaders from around the world.
Since 2017, Martín has served as the Executive Director of the Founder Institute Texas programs, overseeing events, operations, partnerships, and graduate success across chapters in the Lone Star State.
A serial entrepreneur, he spends time working with startup founders and serving on boards for multiple entrepreneurship programs, including the University of Southern California and the University of Texas at Austin. He's founded and exited 3 companies, produced high-profile events across the country in multiple industries, and serves as an advisor to the South by Southwest (SXSW) Conference and Music Festival.
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JTX Media specializes in boosting business sales and digital presence through expertly crafted video content. Our comprehensive social media video packages are designed to increase your online engagement, while our event video packages help you scale your impact. Contact us today to learn what powerful video content can do for your business.
Primary Contact: Jackson Tritt
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We are currently looking for organizations and individuals to partner with for any of our upcoming events! If you're interested in sponsoring, we'd be delighted to work with you.
Please reach out to AMA Austin VP of Strategic Partnerships, Dallas Richard, and he'll get back to you with our current options and opportunities for this event!