The April AMA PowerLunch featured Jennifer Long, Senior Integrated Marketing Manager for the Lance Armstrong Foundation. The Livestrong message permeates through all marketing channels to support the vision that unity is strength, knowledge is power and attitude is everything. As the driving force behind LIVESTRONG, such vision is integrated into the stories LAF shares. See video
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Marketing Technology
Sharing the Livestrong Message: Integrated Marketing at Lance Armstrong Foundation
May 21, 2012 · Angela Brutsche
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