Unlock the Power of AI in Marketing
A free half-day AMA virtual conference on putting AI to work in marketing: ethics and trust, GEO and AEO, and the workflows driving real results. Streaming live September 22, with every session available on demand for six months.
Event Snapshot
Date & Time
September 22, 2026 @ 10:00 AM - 1:25 PM CT
Location
Online · Free AMA Virtual Conference
Tickets
Free · Virtual
AI is reshaping how marketers plan, create, and measure, and the AMA is bringing the field together to make sense of it. Unlock the Power of AI in Marketing is a free virtual conference built for marketers who want practical, credible ways to put AI to work without losing the human touch.
Across one focused morning you'll see how teams are building smarter strategies, improving performance, and getting ready for answer-driven search, then take those ideas straight back to your own work.
Sessions are led by leaders from Meta, Microsoft, Columbia, Truth Collective, and beyond, including Nicole M. Alexander, Gerardo Amaya, Erica Salm Rench, John Roberts, Bob Bailey, and Jaclyn Sorci.
It streams live on Tuesday, September 22, 2026, from 10:00 AM to 1:25 PM Central Time. Can't catch every session live? All sessions are available on demand for six months after the event.
On the agenda
- The AI Marketing Stack: Ethics, Trust, and Performance. Learn to spot bias, ask sharper questions of AI tools, and build trust into how you deploy and measure AI.
- Search to Influence: GEO and AEO. Understand generative and answer engine optimization, make your content AI-ready, and adapt to answer-driven discovery.
- AI Unfiltered: The AI Panel. Hear what's actually driving revenue, what's replacing legacy mar-tech, and what isn't working.
- Your Next AI Advantage Isn't AI. Rethink workflows, teams, and how humans and AI drive results together.
Why attend?
- It's free and open to the whole Central Texas marketing community
- Take home practical ways to use AI across strategy, content, and measurement
- Learn from leaders at Meta, Microsoft, Columbia, and Truth Collective
- Missed a session? Every talk is available on demand for six months
- Bring an AI-ready mindset back to your team and the AMA Austin chapter
Save your spot for this AMA Austin event.
Join Central Texas marketers for the next conversation, connection, and chapter experience.