Power Hour

Join us for our monthly Power Hours designed to keep you up-to-date with marketing trends from some of Central Texas' thought leaders in the marketing industry.

Join us.

How to Find the Perfect Partner:

Picking the Right Agency for a Long-Lasting Relationship

With Valentine's Day coming up, the focus for many is on their significant other. We thought this month's theme was also the perfect opportunity to discuss one of the most important professional relationships marketers have - their outside agency.

Finding the perfect partner - one that understands your needs before you do - is important for long-term sustained success in any relationship, but especially crucial when finding the right agency to deliver on your needs, wants and desires.

This hour-long discussion is perfect for marketers that have ever wondered…

What should I look for in an outside agency?
How do I write a brief that gets the results I need
When should I be taking the lead and when should my agency be driving the conversation?
How do I provide constructive feedback?
What metrics should I use to judge the success/failure of my agency?

Newcomers are welcome as we will be highlighting the benefits of an AMA Austin Annual Membership while catching up with our Central Texas marketing peers in a fun, competitive setting.

February 16th, 2023 @ 5:30pm

1021 E 7th St, Austin, TX 78702

Schedule:

5:30pm Registration and Welcome Drinks
6:00pm Panel Begins

$20 ($10 Members-Only)

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Meet Our Panel

This group of panelists is sure to inspire you and challenge your marketing skills!

Ryan Fontana

VP of Growth, Workshop Digital

Ryan brings 13 years of digital marketing experience in leading teams, fostering client relationships, growing channel services, and scaling internal operations. Having held Director-level roles in both SEO & Paid Media, along with leadership positions in Business Development, Ryan has a deep understanding of what clients need to be successful and what is required of teams to exceed expectations.

Nammy Sirur

President & Co-Founder, MisFit Communications

Nammy is the co-founder of MisFit Communications, a video marketing agency that works directly with the C-suite and senior leadership at corporates and SMBs to make sales, marketing, talent, and DEI videos. Through client work and her content, Nammy is on a mission to “empower the misfit” and redefine leadership. As a former YouTuber, she is passionate about helping others create a formidable personal brand through authenticity, empathy, and storytelling.

Hal Smith

Founder, h street digital

Hal is a growth advertising specialist and the founder of h street digital, a group that helps businesses scale through data-driven digital advertising. He has managed over $100MM in advertising campaigns from e-commerce startups to Fortune 50 companies.

Brian Maschler

Executive Creative Director, BCM Marketing

Brian is a marketing veteran who has developed global marketing programs for hundreds of B2B brands. He ping-pongs between Executive Creative Director, Strategic Consultant, and Tagline Writer duties on a daily basis. For the past 15 years, he’s led campaigns for IBM, Box, TD Ameritrade Institutional, Frontier Communications, Time Warner, Intel Healthcare, Bazaarvoice, BlackBerry, Sage, Zendesk, Zebra Technologies, Red Hat, and Coca-Cola to name a few. He’s also a beekeeper, and father of two (recognized as World's Greatest Dad on several occasions).